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Monthly Archives

July 2016

The benefits of finance pre-qualification in equipment sales.

By Equipment Sales TeamsNo Comments

How many times do small business owners spend significant time going back and forth with equipment specs, only to find out they’ve spent virtually no time preparing the financing? Unfortunately, this is all too common for manufacturers, dealers and vendors. The lack of up-front preparation for the finance process can lead to frustration on both ends of a transaction and…

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Talk about money…sell more equipment.

By Equipment Sales TeamsNo Comments

Have you ever noticed salespeople that are strong equipment experts are often not your star performers? Why? It could be work ethic, drive, the love of the hunt, the ability to connect with people. Or, it could be that they don’t talk about the money until it’s too late. If you can’t pay for it, they can’t buy it. Yet,…

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