Buy Now, Pay Later: Why Point of Purchase Financing is Your Secret Weapon for Equipment Sales If you’ve ever had your eye on a crucial piece of equipment or the perfect set of tools for your business, only to pause at checkout, you’re not alone. It’s the “how do I pay for this?” moment—a mental battle between necessity and cash…
Leveraging Point-of-Purchase Payment Platforms to Drive Sales Conversion Let’s face it—nobody likes sticker shock. Whether you’re buying a car, a coffee machine, or a piece of revenue-generating equipment, seeing a large upfront cost can send potential buyers running for the hills. But what if, instead of a terrifying lump sum, they saw an easy, manageable monthly payment? That’s where modern…
Why Access to Capital Outweighs Interest Rates in Equipment Financing When considering equipment financing, the instinctual focus for many buyers is on securing the lowest interest rate. While interest rate is an important factor, it is not necessarily the most critical one. For both equipment sales organizations and customers, the real priority should often be access to the capital itself….
How Business Lending in E-Commerce Environments Streamlines Revenue-Generating Equipment Purchases The phrase ‘add to cart’ has transformed how we buy and sell online, but what if purchasing with payments over time was also as simple as clicking a button? In today’s fast-paced digital economy, e-commerce has evolved beyond mere convenience; it has become an essential engine for growth across industries….
Boosting Customer Success Through Equipment Financing In today’s dynamic business environment, companies across industries face the challenge of balancing growth ambitions with the need to preserve cash reserves. Equipment financing has emerged as a powerful tool that not only helps customers acquire essential tools and machinery but also supports their financial health. Why Equipment Financing Matters Many businesses, particularly small…
In a recent survey of nearly 5000 equipment sales organizations, 73% of survey respondents were ‘somewhat dissatisfied’ or ‘very dissatisfied’ with their finance provider. Perhaps the most alarming part of the statistic is the trend. In 2018 the number was 65% and in 2017 it was 61%. This trend shouldn’t make sense…but it does. Finance companies are listening to you….
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